# Publish a Simple “How to Say Our Name” Page So AI and Voice Tools Get You Right
I want to show you something important. Many brands do not show up in voice results because their name is hard to say. Or it has accents. Or people just guess. When AI says your name wrong, it also links you to the wrong profiles. I see this every week.
Last month I checked a café with a short name that had an accent mark. People asked for it by voice, but the assistant sent them to a different place with a similar sound. The owner had no idea. That is a fixable problem.
Let me walk you through exactly what to do.
Why this page matters more than you think
AI tools read your site to learn facts. They also try to learn how to say your name. If they cannot find a clear guide, they guess. A wrong guess spreads fast across voice assistants, map apps, and videos.
Here is what happens when the name is unclear:
- ▸People ask for you. The tool thinks they said a different brand.
- ▸Your reviews and links may point to the wrong place.
- ▸Journalists and creators repeat the wrong sound in videos. That makes it even harder to fix.
A simple page called “How to say our name” gives AI one source of truth. It helps speech systems match the sound of your name to the text on your site. It also helps real people feel sure they found you.
Do this today: Write your brand name the way it sounds in plain words on a notepad. Keep it simple.
What to put on your pronunciation page
Keep it short and clear. You can make this in one hour.
Include:
- ▸Plain sound spelling. Example: “Lee-OH-na” or “rah-MOHS”. Use dashes between beats.
- ▸An audio clip. Say your name slowly once, then at normal speed.
- ▸Syllable stress. Put UPPERCASE where the stress is, like “lee-OH-na”.
- ▸A “sounds like” line. Example: “Sounds like: Fiona, but with an L.”
- ▸Common mistakes. Example: “Not: LAY-oh-na.” This helps models avoid errors.
- ▸Language notes. If you serve many languages, add one line per language with the local sound.
- ▸Short examples. “Thanks for choosing [Name]” or “Call [Name] for repairs.” AI learns from simple sentences.
Place this page at a clean URL, like /pronunciation or /say-our-name. Link it in your footer and About page so AI crawlers find it.
Do this today: Record a 5–10 second audio clip on your phone saying your brand name. Save it with a clear file name like brand-name-pronunciation.mp3.
Build it in 20 minutes (no tech skills)
- ▸Make a new page on your site called “How to say our name”.
- ▸Add your plain sound spelling as a short first line.
- ▸Upload your audio file. Add a simple audio player so people can tap play.
- ▸Add one or two example sentences below it.
- ▸List “sounds like” and “not this” lines.
- ▸Add a small note: “Official short name” if you have one.
- ▸Link to this page from your footer, Contact page, and your Google Business Profile website link (if you can add a secondary link on your site, point one of them to this page).
Extra, if you can: add a second audio clip with a staff member saying it in another language you serve.
Trust me on this — it takes less time than you think.
Do this today: Put the page link in your site footer so crawlers and people can find it.
Help AI hear you across the web
The more places that confirm your sound, the better.
- ▸Social profiles: pin a short video or audio post where you say the name.
- ▸Email: add “Say our name: link” in your signature.
- ▸Phone greeting: “Thanks for calling [Name]” teaches speech tools that record calls.
- ▸Videos: start or end with your name said clearly.
- ▸Images: when you upload a logo, add alt text like “Logo of [Name], said ‘lee-OH-na’.”
- ▸Press: send journalists your pronunciation link in your press notes.
If your brand uses a non‑Latin script, add a simple transliteration line too. Example: “Леона → Leona (lee-OH-na).”
Do this today: Add your pronunciation link to your email signature and social bio.
Check if AI learned it and keep it fresh
Ask tools the exact question people use: “How do you say [Brand Name]?” Then ask for the nearest location for your brand. Listen to the voice output if the tool can speak. Note any errors.
If it is still wrong, make your page simpler. Move the plain sound spelling to the top. Trim extra words. Add one more clear example sentence.
I also suggest a quick brand check. That is why I built FoxRadar — so you can see in 60 seconds whether ChatGPT, Gemini, or Grok know your brand and link to the right pages. If your pronunciation page does not appear yet, keep the link in your footer and give it a little time.
Do this today: Ask one AI tool, “How do you say [Brand Name]?” If it is wrong, update your page now.
Ready to see if AI knows you and says you right? Check your brand on FoxRadar now at getfoxradar.com. I am here to help you show up the way you want.